The Minnesota Timberwolves & Lynx today announced that the teams will provide closed captioning at all future home games at Target Center. To celebrate the new technology, the Timberwolves have invited students from the Metro Deaf School to enjoy tomorrow’s game against the Denver Nuggets.
“We are so glad our new scoreboard has opened up the capability to offer closed captioning for our deaf and hard-of-hearing fans,” said Ethan Casson, Timberwolves & Lynx CEO. “We hope this technology will make our games more accessible to this group and give them an enjoyable in-arena experience.”
The Metro Deaf students in attendance will be recognized during the game with a video from Zach LaVine. LaVine has been very involved with the school, including his donation in April that helped build a new kitchen. The money was a portion of his Slam Dunk Contest winnings.
Closed captioning services will be provided by Paradigm Sports Captioning and will appear on Target Center’s new scoreboard. The captions will be displayed on the northeast and southwest corners of the 360-fascia board surrounding the lower bowl. It is estimated that 20 percent of Americans have some form of hearing loss.
“As rabid Minnesota basketball fans, we are so proud to be providing arena captioning for the Timberwolves and Lynx,” said Jan Ballman, president and CEO of Paradigm. “The exciting new scoreboard technology in Target Center makes it possible for all to fully enjoy the in-arena game-day fan experience. We are honored to help bring communication access to the deaf and hard-of-hearing Minnesota basketball fans when playing in our house!”